Press and Propaganda at the beginnig of Spanish Civil War: Heraldo de Zamora, july-october 1936
Abstract This article investigates the propaganda that was published in Heraldo de Zamora, a liberal newspaper, from the beginning of the Spanish Civil War to Franco’s rise to power. As a result, the article analyses themes and techniques, but also language, initiative and ideology. Finally, it makes a brief study of advertising related to propaganda. The main characteristics of this propaganda are Castilian patriotism, the moderate presence of religious themes and significant attention to the Falangist Party and to workers.
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Hernández Luis, J. L. (2014). Press and Propaganda at the beginnig of Spanish Civil War: Heraldo de Zamora, july-october 1936. El Futuro Del Pasado, 5, 379–411. https://doi.org/10.14516/fdp.2014.005.001.015
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