DISINTERMEDIATION OF THE AUDIOVISUAL SECTOR

The audiovisual sector is in the throes of ever-faster transformation. Technology transforms business groups, production methods, business models, creative processes and means of access. The boundaries are blurred: radio is visual, television is textual, series resemble films, and businesses and professionals are faced with the challenge of taking such integration on board.

In the sphere of regulation, and uniquely in the European case, it seems clear that public policies are directed at the transnational space. There are several notable challenges in this regard, namely:

- Market operation surveillance, mainly to ensure a plurality of offerings and to safeguard users’ rights.

- The development and planning of new services arising from technical transformations.

- The position of public service media operators as market-driving and market-balancing instruments.

For producers and operators in the audiovisual sector, the concurrence of technical development, audience transformation and competition raises a variety of issues:

- Producing the right quantity and quality of content for an audience that has multiple offerings and access platforms available to it.

- Making production profitable, reaching the break-even point in the business model (type, profitability and client).

- Managing audiences in the production and broadcasting of content.

- Offering a user experience in line with the demands of multiplatform audiences.

The aim of this monographic issue is to showcase current research on these topics. Special consideration will be given to works presenting case studies and those having a European or Ibero-American perspective. However, this preference does not exclude any other research or study consistent with this proposal.

A list of suggested topics is given below, but other related ideas and initiatives will be considered:

PUBLIC POLICIES

- 5G services and the audiovisual sector: opportunities, forecasts, consequences.

- Public service media and innovation leadership.

- The CNMC, Spain’s National Markets and Competition Commission: supervision and control of the audiovisual sector in Spain.

- Regulation of the audiovisual sector in view of service, device and platform multiplication.

MANAGEMENT/BUSINESS

- Transformation of classic audiovisual media operators following the market entry of telecommunications operators and Internet-based operators (Netflix, HBO, Amazon, Google, etc.).

- Business models in a new market. The economic consequences of production and distribution disintermediation.

- Big Data and artificial intelligence: their influence on production and management decisions and on job profiles.

 

CONTENT: PRODUCTION AND ACCESS

- New narratives: technology and the explosion of narrative and content production possibilities (audio, visual and audiovisual).

- Content co-production as a strategy for competing against global operators.

- International circulation of audiovisual content, with a particular focus on Spanish and European content.

- Transnational audiences and new audiences.

 

OTHERS

- Teaching experiences of subjects relating to the audiovisual sector as an economic sector: content and methods.

- Women in the audiovisual sector: presence and careers.

 

DATES

Deadline for manuscript submission: 30 September 2018.

Monographic issue publication date: 1 December 2018.

 

SUBMISSION METHOD AND AUTHOR GUIDELINES

The coordinators of the monographic issue are María Jesús Díaz González (m.j.diaz@udc.es) and José Juan Videla Rodríguez (videla@udc.es) from the Department of Sociology and Communication Sciences at the University of A Coruña, Spain.

Besides uploading manuscripts to the platform, authors must also send them by e-mail to the coordinators with a copy to fjcrevista@usal.es.

All manuscripts will undergo a blind peer review and must adhere to the journal’s Author Guidelines. Follow this link for the Author Guidelines, making sure you select your language on the right-hand side of the page: http://revistas.usal.es/index.php/2172-9077/about/submissions#onlineSubmissions

Any queries about this monographic issue can be sent to the coordinators at the e-mail addresses given above.



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